Your presentation provided a valuable opportunity for our attendees to learn about the various filters that can hinder effective communications and provided actionable insights on how to communicate with clarity to all levels of project stakeholders, team members and peers.
D. Bailey - President, Westchester PMI
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Welcome to the September 2007, Pow'Rful Presentations newsletter.
This month we discuss three basic principles of delivering Pow'Rful Presentations.

1. Planning

2. Photos and unique images

3. Stories
If you follow these three basic principles, then your PowerPoint® presentations are going
to stand head-and-shoulders above other presenters.

1. Planning.
What do most presenters do when delivering a PowerPoint® presentation? Do they open
PowerPoint®, and start typing everything they want to cover in the presentation? Most
presenters essentially just do a braindump of the points to cover onto the slides. There is
normally no planning involved in creating a slideshow. Using generic bullet points such
"Market Share" and "Imperative Strategies", presenters load text onto slides in no
particular order. Is it a wonder that most PowerPoint® presentations escort the audience
to snoozeville?

How do you make your presentations stand out? Start off by planning. Firstly, define
your focus message in ten words or less. What one message do you want your audience
to walk out with? Then build your presentation around this message. You are already on
track to a Pow'Rful presentation, because most presenters don't bother to define their
message at all.

2. Photos and unique images.
As you craft your slideshow, find ways to reduce the amount of text. Replace text with
photographs and unique images. Use photographs that get your point and strike the
audience as unusual to create a lasting image. Take the photograph yourself, if you can.
This guarantees that the photo is unique. You can also purchase high quality photographs
from stock image sites such as Try to steer away from generic clip art
that the audience has seen and used before. Your goal is to create an emotional,
memorable impression that connects your photo to your message.

3. Stories.
Tell stories to support your photos and communicate your message. Your stories do not
have to be perfectly eloquent or expertly delivered. Your audience remembers your
message when you support it with an example or story, because you give them something
to hang your point on. If you can give an example of how your point was put to work in
your life and how your audience can put it to work in their own lives, then you have a
good chance that you will communicate your message.

In summary, follow these three basic principles to drastically improve your next
PowerPoint® presentation:
1. Planning
2. Photos and unique images
3. Stories

For more detailed information and the 5.5 Steps to Presenting with PowerPoint®,
purchase a copy of Dodging the Bullet Points at

More next time!

Wayne Botha

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Copyright 2017 Wayne Botha Email Wayne Cell: 860.214.4897